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・ Four Leaves
・ Four Letter Lie
・ Four Letter Word
・ Four Letter Word (Beady Eye song)
・ Four Letter Word (Def Leppard song)
・ Four Letter Word (Kim Wilde song)
・ Four Letter Worlds
・ Four Level Interchange
・ Four Light Years
・ Four Lions
・ Four Little Diamonds
・ Four Live (Irish TV series)
・ Four Live (New Zealand)
・ Four Locks
・ Four Locust Farm
Four Loko
・ Four Loom Weaver
・ Four Lords of the Diamond
・ Four Lords of the Warring States
・ Four Lovers
・ Four Major Plays of Chikamatsu
・ Four Major Rivers Project
・ Four Mansions
・ Four Marks
・ Four Marks of the Church
・ Four Masters
・ Four Masters GAA
・ Four Masters of the Ming dynasty
・ Four Masters of the Yuan dynasty
・ Four Members


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Four Loko : ウィキペディア英語版
Four Loko

Four Loko is a line of alcoholic beverages sold by Phusion Projects of Chicago, Illinois, United States. Phusion operates as Drink Four Brewing Company. Four Loko, the company's most popular beverage, debuted in the United States market in 2005 and is available in 48 states, and in Canada, Puerto Rico, The Bahamas, Peru, Mexico, Bolivia, Honduras, and Europe.〔 The name "Four" is derived from the original drink's four main ingredients: alcohol, caffeine, taurine, and guarana.
Four branded products have been the object of legal, ethical, and health concerns related to the company allegedly marketing them to the underaged and the danger of combining alcohol and caffeine.〔 After the beverage was banned in several states, a product reintroduction in December 2010 removed caffeine, taurine, and guarana as ingredients, and the malt beverage is no longer marketed as an energy drink.
==History==
Phusion Projects was founded in 2005 by Chris Hunter, Jaisen Freeman and Jeff Wright after graduating from Ohio State University. As students they had enjoyed caffeine mixed with alcohol, and recalled buying Thai energy drinks from a nearby Asian market to sell to other students at a markup, claiming that they were "importing the stuff from abroad". They would later describe themselves as "our own target market".〔
In 2005, the entrepreneurial team designed a prototype "energy beer" now known as Four Loko. Marketed as a "premium malt beverage" in cherry and berry flavors, the drink contained taurine, guarana, caffeine and wormwood, the supposed psychoactive ingredient of absinthe.〔 After a year, the company was running low on investment and decided to drop the wormwood, focusing instead on improving the flavor and increasing the alcohol content.〔
By 2008 the product had become popular and a variety of flavors were introduced into the US market.〔 At the start of 2009, the beverage was becoming successful and began to be marketed overseas. In October 2010 a new flavor called Lemon Lime was first produced.

抄文引用元・出典: フリー百科事典『 ウィキペディア(Wikipedia)
ウィキペディアで「Four Loko」の詳細全文を読む



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